Bald Head Design Blog | Ohio Website Design

What Should My Business “Tweet”

bald — Thu, 18 Aug 2011 03:32:41 +0000

You finally decided to start using Twitter for your business. You signed up for your free account and came up with the perfect Twitter username. You might have even dressed up your page with a custom Twitter background. You are all set and ready to start tweeting. As you sit at your keyboard ready to type your first tweet you hit a brick wall. You wonder what on earth you should tweet about. Nothing comes to mind so you decide to wait until something does come to mind. Next thing you know, days, weeks and months go by and you leave Twitter in a wasteland of other well intentioned business owners.

Twitter is amazing marketing tool if used correctly. If you know what to tweet as a business you will go far in Twitter land. Good tweets will reach the masses and will help grow your brand and attract potential customers. So, what should your business tweet? Keep reading and we will give you some tips you can follow to enhance your Twitter tweets.

“Meet Bald Head Design” Contest

Jeff Elder — Thu, 18 Aug 2011 03:27:26 +0000

We have launched our new mobile marketing texting service and now we are looking for you to help us spread the news. We will be holding a contest

90210 Texting For Your Restaurant

Jeff Elder — Mon, 25 Jul 2011 02:02:52 +0000

We want to take just a moment and share with you how your restaurant can take advantage of the 90210 texting messaging platform. We hope this post will stimulate your creative juices and help drive more traffic through your doors.

There are many ways in which you can advertise your restaurant. You can take out an ad in the local newspaper, send out flyers, tv ads, door hangers and the list goes on. But are these really the most cost effective ways for you to advertise? Perhaps not! This is where mobile marketing comes into the picture. By using the 90210 text marketing service you now have the most cost effective way to advertise your restaurant.

How does it work? It really is simple. You create an unique channel for your restaurant. Then you promote that channel. Post it on Facebook, Tweet about it, hang a sign in your restaurant window, design table signs with your channel on it. Promote it every way you can. Then all your patrons have to do is text the name of the channel to 90210 and they are automatically subscribed to your restaurants channel. The best part is that they have opted in themselves so no worries about spamming them and they can just as easily opt out as well. Once they are subscribed you now have a database of subscribers you can now market to. Send out your daily specials or happy hour specials. Send announcements about upcoming events or bands that may be playing at your restaurant. Have fun with it and be creative. What can you do to help drive more people into your restaurant? 90210 text marketing is fun and effective. There is no advertising method that is as cost effective as 90210 text marketing. What are you waiting for? Contact us today to start taking advantage of this technology and see what could happen to your bottom line.

Watch This Short Video

90210 Texting Series

Jeff Elder — Thu, 07 Jul 2011 16:13:26 +0000

Perhaps you have read a sign that tells you to text some keyword to 90210. Or maybe you have just heard the buzz around the new 90210 mobile texting platform. Perhaps you have never heard of 90210 and you happened across this article and you are reading out of curiosity. Well, 90210 mobile marketing is here and it is a powerful business solution that has the potential to reach your customers like no other marketing campaign will ever come close to. If you want to read more about this technology find our article, “90210 the Texting Buzz.”

We will be doing a series of articles outlining how 90210 texting is helping various businesses reach their customers and the unique way they are doing so. Our hope is to show how 90210 mobile marketing can play a major role in your businesses marketing strategy. The era of the mobile phone is upon us. It’s a revolution that is changing everything. And now business owners can tap into that revolution to help drive customers like never before. Imagine being able to get your message out to your customers and have them read it on their mobile device. 90210 is the leader in mobile marketing and you need to pay attention.

We hope you enjoy our series and that you will begin to see the power behind mobile marketing via text using the 90210 platform. If you have any questions please feel free to contact us. We would love to talk with your more about this amazing new opportunity.

For more visit our agent website.

The 90210 Texting Buzz

Jeff Elder — Thu, 07 Jul 2011 03:41:33 +0000

You’ve heard of the zip code 90210. Or the hit teen T.V. show from the 90′s. You also may have heard of Dr. 90210. But there is a new 90210 that is making a hit and will have even more significance than those listed above. We want to take a minute to introduce you to it.

The new 90210 is all about mobile. Listen for it, its coming…no, it’s here! And it’s all about texting and much more than that. It’s a new way to market your business. It’s about getting your brand in front of your customers like never before. Imagine getting your message to your customers in real time on their mobile devices. And the chances of your customer actually seeing your message is far greater than email. In fact, 95% of text messages are opened and done so within the first 15 minutes of receiving them. Think about it…who do you know who does not have a mobile device? And who do you know that does not text on those mobile devices? I was conducting a meeting last week and as people came in the sat down in their chairs and the very next thing they did was take out their mobile devices. As I glanced the room their was not a single person there who was not on their mobile device waiting for the meeting to begin. Like it or not that is where we are. So why not take advantage of it and start reaching our customers with our message right where they are…on their mobile devices.

How do you get started using text marketing? Sign up with to use the 90210 platform. Once you do you can personalize your keyword. Once you personalize your keyword start promoting it by telling people to text “yourkeyword (replace with your keyword) to 90210. Then all you have to do is decide on what you want to communicate to your subscribers.

Here is a real life example of how you would use 90210 in your business. Let’s say you own a restaurant and you are having a slow day. You take out your mobile device and decide that you are going to offer a lunch special from 11am – 2pm. You put that into a text message and hit send. Then all your customers who have subscribed to your keyword will receive that message. Imagine the possibilities that one text could have on your slow day. It’s a powerful way to take a slow day to a potentially busy one. This is the power of text messaging…this is the power of 90210! And this is just the tip of the iceberg!

For more information on 90210 visit http://izigg.com/baldheaddesign

Mobile Marketing

Jeff Elder — Mon, 04 Jul 2011 05:21:48 +0000

Tonight we made a bold move. We removed our “join our email list” form from our website and replaced it instead with an option to sign up for our text updates. I have to be honest it was kind of weird. Partly because email marketing has been all we knew. But one thing we have learned is that technology is moving faster than light and as technology changes we need to be willing to take a honest look and make changes when change makes sense. For us this change makes perfect sense and we are ready and excited to see what happens. There is no denying that the mobile revolution is upon us and that there has been a major shift in which people interact with each other and with your brand. We need to pay attention as business owners. The cost is to great and if we sit around waiting to see what happens it will be to late. We need to embrace mobile marketing and learn how to use it to our advantage. Here we will take some time to talk about mobile marketing and our mobile marketing service. All of which played a major role in our decision to remove our email newsletter option from our website.

In November 2009, the Mobile Marketing Association updated its definition of Mobile Marketing:

“Mobile Marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.”

We will not take time here to discuss all the options available to us in mobile marketing. Instead we will focus on one aspect of mobile marketing and that is using text messaging as a communication platform for delivering targeted marketing messages. Once a person opts in to receive your messages you can start sending coupons, event and/or company news, reminders, holiday greetings, alerts, or other time sensitive information directly to their mobile phones.

SMS (Text) messaging is the most prevalent form of mobile marketing. Studies show that 91% of the U.S. population are using some type of wireless device. And the percentage of those phones being capable of sending and receiving text messages is at 96%.

Our mobile marketing services help you distribute time sensitive information – right to your customers. And the success rate of your customers actually seeing your message is much greater with a read rate of 95% within the first 15 minutes. With mobile marketing using text messages you are sure to get your message out and read by your customers at a much faster rate. Get your message delivered to your customers right where they are -on their mobile devices. I do want to make one comment. By no means do I think that email marketing is dead -yet. It is still an option. However, it will be interesting to see what happens over the next few months and years. I am also curious to see how long it will take other Ohio web design companies to take the leap and to step up their mobile marketing game

If you are interested in finding out more about our full list of mobile marketing solutions please feel free to give us a call. We would love to hear from you. Also you may find our more about our text messaging service at http://izigg.com/baldheaddesign or to see it in action text “showmetext” to 90210. To subscribe to our iChannel text “baldheaddesign” to 90210.

New Text Marketing Service

Jeff Elder — Tue, 28 Jun 2011 01:24:28 +0000

We are happy to announce our new text marketing service. Today 69 million people text on a regular basis. And studies show over 97% of text messages are opened within 1 hour of receiving them. Now we can help you harness the power of text messaging. This means that you can now reach your customer base on their mobile devices with company news, promotions, links to your website or online videos. It has never been easier to keep your business in front of your customers.

Best of all this service is easy for both you and your customers. No more having them write down their information on a sheet of paper and then having to transfer that information from paper to computer. All your customer has to do is send a text message and they are automatically signed up to receive future texts from you. All you have to do is decide what you want to send out to your customers. It really is that easy.

Technology is ever changing and the ways in which we as business owners can stay connected with their customers becomes better and better. Text marketing in my opinion is one of the most exciting tools we have available to us as of yet. You cannot afford to miss out on this opportunity. Stay connected with your customers like never before using text message marketing and see this can do for your business!

For more information visit http://izigg.com/baldheaddesign.

Introducing QR Marketing

Jeff Elder — Thu, 12 May 2011 15:00:35 +0000

We are happy to announce the launch of a brand new service here at Bald Head Design. We are introducing QR marketing services. We will dedicate our next blog post to the topic of QR codes and explain how they can help grow your brand and reach perspective clients right where they are. For more information you can visit our QR code marketing splash page at http://www.qrcodemarketingnow.com. You may also give us a call at 614-918-3131.

Look for our next post on QR codes coming soon.

Social Media Seminar

bald — Mon, 14 Feb 2011 23:14:20 +0000

It’s no secret that we live in a social media environment. Almost all major companies are sporting the Twitter and Facebook logos now one their websites and ads. Maybe as a business owner you have questions about this new marketing medium. What is social media? Do I really need to pay attention to it? Can it really help my business grow? Is it for small business or just the “big” ones? Social media can’t be ignored and it is something that business owners need to think long and hard on. Erick Qualman, author of the book Socialnomics said it best, “Businesses don’t have a choice on whether or not to DO social media, their choice is how well they DO it.”

We are excited to announce our upcoming social media seminar. In this seminar we will help you wade through the waters of this new and exciting medium. You will learn what social media is and why your business needs to implement it as part of your marketing strategy. We will give you steps you can take right away to start using Facebook to promote your business. You will learn some of the more advanced features of Facebook. You will also learn how to use video as another marketing tool.

Social Media 101:
Social Media and Your Business

March 3, 2011
7PM-9PM

Topics:

What Is Social Media and Why You Should Care
Using Facebook to Drive Traffic to Your Website
Video Marketing That Get’s Results

To register for this event call 614-918-3131.

Visit our seminar page for more information and seminar updates.

Tips for a Good SEO Web Design

Jeff Elder — Tue, 07 Dec 2010 03:06:57 +0000

Although social networking is what everyone is talking about these days, search engine marketing is still as relevant as it ever was. If anything, the content being produced by social media sites had increased the use of search engines as a way of cutting through the chatter to get to the information they are looking for. Although making sure your content is optimized to rank well in the search engines, having a good design created by an Ohio website design firm also plays a part in an effective search engine marketing strategy. Here are a few tips for making sure your web template is SEO friendly.

Appropriate Header Tags – Your Ohio website design company should incorporate header tags in the right places. In addition to structuring your content in a readable way, header tags tell a search engine what is the most important piece of information is on your site. For example, content between H1 tags dictate that it is the most important thing on the page. Therefore, the name of the site should be in between these tags. The titles of your articles should be inside of H2 tags and H3 tags and below should be used for headers in the sidebar and sub headers in your content.

Structure – It doesn’t matter if your sidebar is on the left or the right. The most important thing is how the content on your site is structured behind the scenes. The Ohio website design firm should code your template so that your articles load first and everything else afterwards. The reason for this is twofold. First, it will make it easier for the search engine robots to index your content. The second reason is that your visitors will be able to start reading your articles while waiting for everything else on your site to load into the browser screen.

Link Structure – Your site navigation should be structured in such a way that your web visitors are able to get to all of the pages on your website within one or two clicks. Not only does this make it convenient for your visitors but search engine robots find content by following links. If links to your articles are not easily accessible then it may not get indexed by the search engine. Put your most important links in a navigation bar and make sure the Ohio website design company creates a sitemap that lists all of the content on your site and links to it from the first page.